Boadicea CEO, David Crisp, presents a bottle of Blue Sapphire to Patrick Vieira

Football Writers Association Tribute Evening

Every January the big names of English football’s Premier League gather at London’s magnificent Savoy Hotel when the Football Writers’ Association hold their gala tribute evening. Boadicea the Victorious will be proud sponsors of this glittering event for the sixth year, and we are delighted to reveal that Wayne Rooney, England captain and club captain of Manchester United, will be the recipient of the prestigious award, which last year went to former Arsenal captain Patrick Vieira. England’s record goal scorer, Rooney first found fame as

Boadicea Perfume at the exclusive Concours d'Elegance

Burj Al Arab

Across the newly opened terrace of the world’s only “seven star” hotel, bathed in the warm November sunshine, were parked 50 of the most amazing cars on the planet. This was the scene at Dubai’s iconic Burj-al-Arab hotel, set on the edge of the ocean, as Boadicea the Victorious joined to support the inaugural Gulf Concours, the Emirates’ first Concours d’Elegance event. More than 2,000 invitation only guests attended the three-day event, officially opened by Prince Michael of Kent, celebrating all that is best in

Boadicea Perfume Sponsors the England Polo Team

Boadicea Perfume Sponsors the England Polo Team in Dubai

A war chariot drawn by magnificent horses remains the iconic image of Boadicea, the ancient warrior queen who inspires our brand. The equestrian world stands for the same values of nobility, elegance and fine style – and nowhere more than in the sport of Polo. That’s why Boadicea the Victorious is proud to announce our sponsorship of the England Polo team when it takes part in a historic match to be held in Dubai in December. The contest is to celebrate the opening of the

Boadicea the Victorious at Salon Prive & Goodwood Revival

Boadicea’s Big Days Out

The magnificent war chariot which Queen Boadicea rode into battle was one of the defining symbols of her feminine valour – so at Boadicea the Victorious we’ve always had a love for the most individual styles of modern transport. Maybe that’s why we love the first couple of weeks of September when we will be returning to two wonderful events that celebrate the greatest of modern motoring. First over the weekend of September 1-3 we will again be a sponsor at Salon Privé, the amazing

Boadicea Perfume at the heart of The Modern Woman Show

April 2016 She lived more than 2,000 years ago, but the great Queen who inspires our brand was the original Modern Woman. Powerful, single minded, a brave and triumphant warrior, she still embodied the feminine virtues of beauty and grace. So when Boadicea the Victorious learned of the launch of the Modern Woman Show in Dubai’s magnificent World Trade Centre we knew we were the perfect brand to be the lead sponsor. For three days in December visitors from around the globe attended the event,